Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

Facebook

Can Facebook Really Ban Criminal Activity?

Observations Facebook is banning violence, crime and criminal behaviors from its platform (see guidelines below). Social media is now a super-highway for mass murderers and their grievances. It’s also used for day-to-day criminal activity. Can offenders communicate criminal intentions without…

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Battling the Bullies–Using Audio for Internet Reputation Management

Http://LeonardSipes.Com Note: Good writers visualize their readers. I see a women/girl being the victim of internet bullies posting photos or salacious stories on Facebook and related social sites. This article is for her. There was an article in the New…

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Using social sites to accomplish your goals

Http://LeonardSipes.Com Question;  can you effectively engage multiple social sites with limited staff? I attended BlogWorld in Los Angeles and went to a website marketing session. There was general agreement in the room that the purpose of social media was to…

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Children on Facebook

  Http://LeonardSipes.Com This site is devoted to government, associations and nonprofits and some come to me with complaints about the number of young people they interact with.  They want older audiences; people of influence; people who support causes. Older audiences…

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Why Facebook doesn’t send traffic to your website

Http://LeonardSipes.Com It’s really easy to go to your share button at the end of your website article and place your new creation on Facebook, Twitter, LinkedIn and other social media sites. You even take time to create customized Twitter and…

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“Facebook for Business” Applies to all Organizations

  Http://LeonardSipes.Com Facebook for business applies to government, associations and nonprofits—the lessons are the same. The bottom-line is use of a page rather than a profile for entities. The guide shows you how to get the most from your page….

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Exposed to a variety of opinions on the Internet? Probably Not.

The Internet was supposed to be the ultimate platform for democracy; a way to be exposed to a wide variety of opinions. Years ago researchers declared that those with liberal arts college educations made the best leaders. People who sought…

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Guides on Using Facebook

            Awards-Crisis Management-Education On a recent post, I suggested that government agencies, associations and nonprofits should not use Facebook Profiles; it’s better to use Facebook Pages. Profiles are for everyday people communicating with friends, family…

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Facebook Profiles do not work for Organizations

                Http://leonardsipes.com There are two kinds of Facebook opportunities, profiles and pages (see http://www.facebook.com/influencers). Profiles are generally for individuals and pages are geared for organizations.  There are organizations that create a presence using…

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Marketing Social Media

Driving visitors to websites–new report from Pew

Driving visitors to websites–new report from Pew. Http://LeonardSipes.Com The Pew Research Center’s Project for Excellence in Journalism as to how people get to news and informational websites makes for fascinating reading and provides valuable insight as to web traffic in…

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