Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

Pew

Search and E-Mail Dominant Internet Activities, Social Media Gaining Rapidly

Http://LeonardSipes.Com Thirty years ago I was schooled by the largest advertising company in the country. They were conducting a national pro-bono advertising campaign for the Department of Justice. I was a subject matter expert providing technical expertise to the campaign….

Share

Social Media Sites Differ-No One Stays Long-Mainstream Media Dominates

Http://LeonardSipes.Com The report from Pew (below) has some age but still remains very relevant. It answers the following user questions: Are Internet platforms (Twitter, Facebook, others) attracting different audiences? The answer is a resounding yes. Whatever format you use, some…

Share

Video Explosion on the Internet–71% of Online Adults Use Video

  Http://LeonardSipes.Com This report substantiates what we already know; video use is exploding on the Internet. Pew does their usual outstanding job of documenting changes in Internet use. But what does it mean for those of us in government, associations…

Share

The Astounding Drop in Confidence in the Media and What it Means for Bloggers

          Http://LeonardSipes.Com Two events that opened the door to blogging and social media include the vast downsizing of the American media (loss of new staff) and the concurrent lack of public confidence in mainstream media. In…

Share
Marketing Social Media

Driving visitors to websites–new report from Pew

Driving visitors to websites–new report from Pew. Http://LeonardSipes.Com The Pew Research Center’s Project for Excellence in Journalism as to how people get to news and informational websites makes for fascinating reading and provides valuable insight as to web traffic in…

Share
Internet and Public Policy Social Media

Is the Internet Killing the News Media?

LeonardSipes.Com Dear readers. As you are aware, I love the TWIT network at http://twit.tv . Two veterans of the network re-branded an existing show to focus exclusively on the world of social or digital media. What was “Net at Night”…

Share
Emergency Media Relations Facebook Internet and Public Policy Social Media Twitter

Accuracy and Social Media-Is Jeff Jarvis Right? The State of the News Media, 2011

LeonardSipes.Com The state of the news media and what it means for public affairs. I was listening to TWIG (This Week in Google) hosted by Leo Laporte and featuring Gina Trapani (a web designer) and Jeff Jarvis (a professor of…

Share
Mobile/Smart Phones/Tablets

Smart Phones and Government/Nonprofit Communications. New Report from Pew

LeonardSipes.Com Everyone who enters into the social media world goes through a series of steps that range from difficult to disconcerting. Creating a website accessible through mobile platforms is not one of them. While it’s important to have a strong…

Share