corporate PR

Can reporters make great PR people?

by admin on August 8, 2011

Today’s question–can you master skills you don’t have the day you start a job? Poynter (source below) asks whether or not former reporters successfully make the switch to the public relations industry. Most respondents to their survey agreed they do. I urge caution. Do great baseball players make great coaches? The obvious answer is no. […]

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