Http://LeonardSipes.Com Two events that opened the door to blogging and social media include the vast downsizing of the American media (loss of new staff) and the concurrent lack of public confidence in mainstream media. In essence, these two events opened the door to subject matter experts to provide their analysis […]


One Hour a Day Blogging

by admin on June 27, 2011

              Http://LeonardSipes.Com There’s a large number of subject matter experts who try blogging and give up; it’s hard to see the benefits for you or your organization. Too much pain and too little gain. The principle difficulty is time; most of us don’t have a lot of it. So […]


Are blogs dying? Nope, But they can be pain

by admin on February 26, 2011

LeonardSipes.Com Summary: If we want responsible subject level experts to blog, we have to make the results more rewarding. There is a new discussion as to whether or not blogs are dying from Media Post’s “Social Media Insider” written by Catharine P. Taylor. The address for the article is In essence, Catherine states that blogs are […]