More from Google on Nonprofit–Association Social Media

by admin on April 29, 2013 · 1 comment

Sodial Media P5

Http://LeonardSipes.Com and Http://MyLifeAudio.Com

Please see three articles focusing on Google and nonprofit–association social media.

Hint–Google “really” wants you to open a Google+ account (their version of Facebook/Twitter) and contribute.

Google+, Google search and YouTube will have an increasing impact on associations and nonprofits. Google wants to work with you through their products.

Note; there will be a new Google service announced soon asking people to donate a dollar a day to charities. You can bet your bottom-dollar that it will be tied to a Google+ account.

New Article–Google+

“We’ve just started to add information about nonprofits to the Knowledge Graph. When you search for a nonprofit organization on Google.com, you will start to see information to the right side of the search results that highlights the nonprofit’s financials, cause, and recent Google+ posts. Start following the organization on Google+ directly from the panel by clicking the Follow button. To learn more about related nonprofits, click on one of the organizations under “People also search for” and a carousel of similar organizations will appear at the top of the search results. Over time, we’ll continue to work on bringing more nonprofit information into your search experience.”

Source: https://plus.google.com/+google/posts

Previous Article #1:

Kudos to Google! Help for Nonprofits and Associations

One of the challenges of working with nonprofits and associations is getting them to see the value of social media. Some see a complex world of frequent blog posts, spam and comments they last encountered in middle school.

Associations and nonprofits are often run by people who have decades of experience in obtaining government grants and wooing traditional supporters via conferences and mailing lists for financial and policy support.

Internet-based crowd-sourcing, membership drives and raising money from small donors are foreign to them. Considering the topsy-turvy world of social media, who can blame them?

But the primary method of doing all of this from this point forward is going to be based on the internet and social media.

Now Google offers incentives for entry into the social media world. The blog post below provides details.

Kudos to Google! I believe that the support articulated below may be the encouragement that many nonprofits and associations need.

I talk to younger staff members who remain frustrated that their managers cannot break from older modes of operation. Now they have a new tool to approach management to prompt them to move beyond websites into broader conversation with people who care about their issues.

See link for the article:

Best, Len.

Source: http://www.leonardsipes.com/kudos-to-google-help-for-nonprofits-and-associations/

Previous Article # 2:

 Kudos to Google and YouTube! Financial Help for Nonprofits and Associations

I wrote an article describing assistance from Google regarding assistance to nonprofits, seehttp://leonardsipes.com/kudos-to-google-help-for-nonprofits-and-associations/.

Now, YouTube (owned by Google) is offering an array of incentives to encourage nonprofits to take advantage of its services.

One of the challenges of working with nonprofits and associations is getting them to see the value of social media.

Some see a complex and frustrating world of frequent blog posts, spam and comments they last encountered in middle school.

Associations and nonprofits are often run by people who have decades of experience in obtaining government grants and wooing traditional supporters via conferences and mailing lists for financial and policy support.

That needs to change to a greater focus on social media.

See link for the article.

Best, Len.

Source: http://www.leonardsipes.com/kudos-to-google-and-youtube-financial-help-for-nonprofits-and-associations/

If you like this article, please comment, share or follow. Facebook Page at http://www.facebook.com/LeonardSipes

 

Share

{ 1 comment }

Melisa Daugherty May 13, 2013 at 3:10 pm

One of the challenges of working with nonprofits and associations is getting them to see the value of social media. Some see a complex world of frequent blog posts, spam and comments they last encountered in middle school.

Comments on this entry are closed.

Previous post:

Next post: