Understanding Your Spokesperson

Do We Deceive When We Hire Spokespeople?

by admin on August 14, 2017 · 0 comments

Subtitles You have to understand your spokespeople and what they go through to get good media results. If there were a “truth in advertising” clause in the hiring of public affairs officers, bureaucracies everywhere would be sued daily. Few responsible for hiring spokespeople know what makes a good public affairs officer. “Success With the Media” I wrote, […]

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  Subtitles You have to understand your spokespeople and what they go through to get good media results. Few responsible for hiring spokespeople know what makes a good public affairs officer. A crucial ingredient in understanding public affairs officers is that they are often hired under false pretenses. Success With the Media I wrote, “Success […]

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Subtitles You have to understand your spokespeople and what they go through to get good media results. Success With the Media I wrote, “Success With the Media, Everything You Need to Survive Reporters and Your Organization” (available at Barnes and Noble and Amazon at https://amzn.com/151948965X) because I believe that organizations need to look inward to get […]

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Subtitles You have to understand your spokespeople and what they go through to get good media results. Success With the Media I wrote, “Success With the Media, Everything You Need to Survive Reporters and Your Organization” (available at Barnes and Noble and Amazon at https://amzn.com/151948965X) because I believe that organizations need to look inward to get […]

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The Care and Feeding of Spokespeople

by admin on July 3, 2017 · 2 comments

Subtitles You have to understand your spokespeople and what they go through to get good media results. Success With the Media I wrote, “Success With the Media, Everything You Need to Survive Reporters and Your Organization” (available at Barnes and Noble and Amazon at https://amzn.com/151948965X) because I believe that organizations need to look inward to get […]

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