Internet and Public Policy

Leonard A. Sipes, Jr. LLC Washington, D.C., Cape Canaveral, FL Thirty-Five Years of Award-Winning Media Relations Excellence www.leonardsipes.com , www.mylifeaudio.com, www.crimeinamerica.net [email protected] Leonard A. Sipes, Jr.  is an award-winning media affairs and social media manager with 35 years of national and state government experience. He can be contacted via [email protected] and toll-free through at 410-575-3127. […]

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Http://LeonardSipes.Com and Http://MyLifeAudio.Com I wrote “Hurricane Sandy-The First Major Social Media Emergency?” as the storm was making its way up the east coast and “Bad, Mistaken or Malicious Information Via Social Media During Hurricane Sandy” documenting examples of social media misinformation (i.e., sharks swimming trough flooded streets). There were additional stories documenting malicious use of Sandy-related social media since […]

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Emotional Content Wins-Or Does It?

by admin on June 24, 2013 · 2 comments

Http://LeonardSipes.Com and Http://MyLifeAudio.Com “If You’re Not Feeling it, Don’t Write it” versus “Emotion gets views and dictators win elections. It doesn’t make either right.” Caroline O’Donovan of The Neiman Journalism Lab offers what could possibly be one of the most insightful articles on social media; an overview of Upworthy. Upworthy is, “A social packaging and not-quite-news site […]

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Http://LeonardSipes.Com and Http://MyLifeAudio.Com Why do most customer service operations suck? I could be a bit more polite but it’s the truth and quite frankly, “suck” doesn’t begin to describe the inadequacy and frequency of terrible customer service. Examples: I call Sears and ask about the snow-plowing capabilities  of a garden tractor and I get someone that struggles […]

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Http://LeonardSipes.Com and Http://MyLifeAudio.Com It’s always amazed me that many organizations and people get a pass from the public and media when things go wrong while others in the same circumstances get intense and negative media scrutiny. This thought came to mind when I read an article on Bing and Google search results. From Search Engine Land (my […]

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Http://LeonardSipes.Com and Http://MyLifeAudio.Com There has been a healthy debate on this site and LinkedIn on the use of social media during emergencies. The discussion centers on two points: Social media has the potential of doing great damage during an emergency through the perpetuation of unverified rumors.  Others believe that  bad information released by social media will soon […]

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Http://LeonardSipes.Com and Http://MyLifeAudio.Com A colleague from the past called me to announce her return from Europe and the fact that she was looking for work. She’s a former television news anchor with years of top-notch writing experience. She’s a very good communicator. But she surprised me by confessing that she was not “up to speed” on social […]

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Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Headline: “For the first time, a majority of the public says that the federal government threatens their personal rights and freedoms.” I work for government: I work for government and have done so (except for time in college) since the age of 18. I find most government workers reasonably dedicated to […]

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Are Social Media Mistakes Related to Age?

by admin on October 22, 2012

Http://LeonardSipes.Com I just read “10 Examples Of Why Companies Should Just Avoid Twitter Altogether” from The Comsumerist. The article addressed people posting inappropriate tweets involving trending topics.  Additional examples of employees lacking context when posting were provided. Example: “While the rest of the world was waking up to news that a man in Aurora, CO, had killed […]

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Http://LeonardSipes.Com At what point does social media become a distraction? You’re going to be confused with my use of the infographic below; it shows the booming use of social media within the collegiate world.  For that demographic  (younger people) social media is a great tool. But a variety of data indicate that social media is […]

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